So here's the thing, EA Got this wonderful shiny award shaped like a pile of poop, it is known as the award you get for getting the "WORST COMPANY IN AMERICA".
EA Can't handle being nice about this at all. So the next logical step is to blame this on someone instead of changing their actions.
They recently got a bit of heat from a few shitty christian groups due to the TORtanic having gay relationships, EA Said "Hey lets make that our scapegoat" then proceeded to claim that The only reason people hate EA right now is because they hate gay rights.
The next obvious step is that they put a petition up that claims they are a Champion of Pro-LGBT Rights, which you can find right here:
Electronic Arts (EA) -- one of the largest video game makers in the world - is the target of a hateful boycott campaign. Why? Because they approved a gay romance story in one of their partner BioWare's most popular games: Star Wars: The Old Republic.
Anti-gay letters are flooding Electronic Arts headquarters, calling for a boycott. Without our help the company, its staff and more than 100 million registered players could be pushed to the dark side if the forces of hate get the last word.
Master Yoda wants to make sure Electronic Arts knows anti-gay haters don't win the game. Add your name to Yoda's letter urging the company to stay away from the dark side. Yoda himself will deliver the message directly to the headquarters of Electronics Arts in Redwood City, California.
And to top it all off, EA Is using Internet Bots To Fake Sign most of the petition. They currently disabled it right now but there's tons of pictures showing their terrible acts (like the one in the TL;DR).
This is fucking disgusting. Instead of listening to complaints they claim anyone who doesn't like them as homophobes and then tries to be Pro-LGBT To hide the fact they are a giant piece of shit company who can't do anything right.
And about the LGBT Shit In games, There are Great ways to handle LGBT Stuff (Fallout New Vegas), And then there are terrible ways to handle it (Bioware).
The best part about this whole entire LGBT fisaco was that Bioware and EA were against it in 2009: BioWare Flap Raises Questions of Homosexuality in The Old Republic: News from 1UP.com
This is terrible what EA has done.